Bill Coury, Blue Ridge Region vice president, holds George Rogers’ Heisman Trophy, while Rogers smiles. Photo by Angela Laubshire.

On Aug. 13, 2015, Life Care Center of Columbia, South Carolina, tackled, sacked and kicked the rear end of breast cancer – all to win the battle against this pervasive, dreaded disease!


The Fall and Football Kickoff and Tailgate featured some of South Carolina’s most notable athletes, drawing attention to a cause that adversely affects 1 in 8 U.S. women.


The community showed up in droves, with more than 100 guests coming through the facility.


The celebrity line-up included George Rogers, a Heisman Trophy and Super Bowl winner, NFL Pro Bowler and former University of South Carolina running back. He talked to attendees and the local media about his experience losing his mother to breast cancer and let the guests see his Heisman trophy and try on his Super Bowl and Pro Bowl rings.


Additionally, Nikki McCray, a former WNBA superstar, current South Carolina Lady Gamecocks basketball assistant coach, two-time Olympic gold medalist, mom and breast cancer survivor talked about her personal experience. She took photos in front of the survivors’ photo booth and signed autographs, as well as sharing with the media.


Though the event itself was free to the public, fundraising activities abounded. The bazaar-type setup featured gift and food vendors.


Other entertainment included facility tours, a photo booth for cancer survivors, a Zumba flash mob, door prizes and loads of entertainment. A nurse was on site to sign attendees up for mammograms and share breast health information, and visitors and celebrities took the AlterG® Anti-Gravity Treadmill® challenge, trying out how it felt to walk and run in a reduced-gravity environment.


“The feedback we received was nothing but exceptional,” said Dana Tucker, director of business development at Life Care Center of Columbia. “Honestly, people loved it! I heard this from both vendors and attendees.”


The event raised $600 for the Palmetto Health Foundation and Palmetto Health’s Breast Center, and the facility met its goal of raising $1,000.

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